Month: November 2012

As a freelance designer I feel it’s important to constantly seek more information. I think it’s extremely important to take the time to learn more and specialize in what you do. Starting this week, I’ve decided to challenge myself to listen to a few podcasts each week. In my opinion, podcasts are amazing ways to learn new things WHILE doing other things. I’m a big fan of multi-tasking, so if your excuse is that you don’t have time to dedicate to soaking in new information, podcasts are the way to go!

For this week’s challenge I listened to Grace Bonney’s (After the Jump) podcast series that focused on “Becoming Your Brand”. Listen Here.

Highlights:
1. Come up with a personal mission statement that is ownable. Who are you and what do you stand for?
2. Become an expert and own that expertise.  Don’t misrepresent yourself, but use your expertise to set you apart from others.
3. Practice your elevator pitch. How would you introduce yourself and your business to a complete stranger in a 20 sec elevator ride. Are you relatable?

All great things to think about as I rebrand myself. Love it!

Volume designed by Dmitry Baranovskiy from The Noun Project