Here I am again, blabbing about my personal discoveries. I hope that by sharing my experiences during the rebranding process, that I’ll be able to provide insights to other designers going through the same thing. It’s a scary thing, people.
I’ve been talking a lot about gathering inspiration because I have found this part of the process to be the most rewarding and beneficial to discovering personal style. I’m able to see the big picture, visually, and use that as a guide for the next steps.
Discovery No. 2: My personal design style & my personal “clothing & home” style are polar opposites.
Now you can see how this can be a troubling/confusing thing to discover. For months now I’ve been so torn about what images to include in the rebranding mood board. Do I pin the perfectly neutral natural home photos or the bold graphic images with lots of gray and overlapping textures? I’ve discovered that cassie as a person who wears certain clothes and buys certain furniture pieces prefers her home and wardrobe to be cozy, comfortable, natural, neutral, & simple. (examples here & here)
On the other hand, her design style is drastically different. The designer in her chooses a neutral base to start with (black, white, gray) and then layers color and texture on top (Examples here & here). The colors found in her design work don’t usually show up in her wardrobe or home.
ODD! So odd to me. I think it comes down to expressing both sides of my personality without giving anything up in the process. In my home I’m able to elaborate on the handmade details, the natural materials, and the cozy comfy surroundings. My wardrobe mimics that style. This is very comfortable for me. It’s really easy. The other side of me likes to step outside of the box and present something unexpected. My design side takes advantage of this trait quite often. I think it’s an interesting combination.
Has anyone else discovered this about themselves? Seems like an odd combination to me, but then again…I’m a rare duck.