I’ve got a real “thing” for lookbooks because they are a beautiful collection of images to tell a story of that brand…for that season. The look book changes every season, but is constantly building on the brand’s established aesthetics. I love the continuing story and brand discovery.
This loookbook is by Humanoid for their Fall/Winter 2013 season. It’s a super unique way to show the clothes and something you don’t always see. Typically with fashion brands one of the top priorities is to show the clothes as large as possible to show the finer details. These guys are brave and trust the consumer to make that brand connection on their own. To trust the quality and to
Have you seen any really well done Look Books out there?
Curious to see the last look book I did –> Cuyana Summer 2013